Hershey's to release 'Gold' bar

The Hershey Company via AP
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Hershey's Gold

The Hershey Company via AP
Hershey's Gold goes on sale Dec. 1, 2017.

Hershey's is going for the gold, announcing its first new candy bar in more than two decades.

Hershey's Gold is described as a "caramelized cream bar embedded with salty peanut and pretzel bits." The company told The Associated Press that the new offering is in response to the popularity of "crunchy multi-textured candy.”

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Hershey's Gold will go on sale Dec. 1.

The last bar to be released by Hershey's was Cookies ’n’ Creme in 1995. 

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